Next social media training course is upon us!

Social Media as a business tool – Filling up fast!

17 May 2011, 9.30am – 4.30pm. Level 10, 220 George Street, Sydney NSW 2000

$595 + gst (lunch provided)

Social interaction is one of the key areas driving the take up of the Internet in today’s society. As a result, there has been an explosion in the number of social networks that consumers can get involved in, with names like Facebook, Twitter, LinkedIn, Slideshare and YouTube all instantly recognisable commodities. While most people now know what these social networking applications are, leveraging the opportunities they offer, especially in a business or enterprise sense, is something that most are struggling with at this point in time.

This social media training workshop will aim to explore the potential that some of these applications have in improving customer support, market research, brand management, collaboration, marketing and business development.

This course is suitable for anyone, at any level who is in a position, or wants to be in a position to promote their business via social channels.

You will have the opportunity to hear case studies, and more importantly, set up your own profiles on these sites, or to expand on the profiles and interactions you have already established. In doing so, you will learn:

•    What the tools are
•    How each can be used
•    What specific business processes can leverage social networks
•    How to convince your boss of its value
•    How to manage social networking
**All attendees are advised to bring laptops. 

Here are some quotes from previous social media training workshops that James has run:

Excellent presentation and a lot to take back to work”
“I have now entered the twitterverse”
“Very hands-on and lots of great ideas”
“Lots of tips and stuff to think about. Great job!”
“Practical demonstration of Web 2.0 tools”
Book social media training now by emailing


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About Objective Experience

Objective Experience is your partner for customer experience strategy, research, design and usability testing. Our team of passionate Customer Experience Consultants uncover insights from your customers to optimize customer journeys across all digital and physical channels – mobile apps, websites, systems, shopper and retail. We research on how customers interact with products, services and environments through interviews, surveys, focus groups, desk research, eye tracking and usability testing. Actionable recommendations are developed from our in-depth observations and testing. Our partners and clients come from a wide range of businesses and industries - from large financial institutions and government organisations to technical consultancies, Universities and not-for-profit businesses. Objective Digital Holdings Pty Ltd has offices in Sydney (Objective Experience Sydney) and Singapore (Objective Experience Singapore). Eye Tracking, CX, UX, Usability Testing, Shopper Research & Design Thinking across Australasia and South East Asia.

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